Riding out the pandemic takes more than a stockpile of hand sanitizer and strong Wi-Fi. Small businesses are running into all kinds of challenges with not just staying open, but also connecting with the resources they need for success. If you’re unsure which direction to go to get your business back in the game, consider these resources. Revamp Your Brick-and-Mortar For physical stores, a business closure can be a tough time. But reduced or nonexistent foot traffic offers an opportunity for in-store updates. Implement social distancing with in-store strategies and signage. Apply deals like an Overstock coupon to your digital cart to save when buying business items. Prep for a relaunch and soft opening when it’s safe to do so in your community. Pivot to Online Operations Whether you offer a service or product, moving to online operations can offer your company the chance to flourish. Build a website for your business to engage with consumers during closures. Open an online store to sell products via an eCommerce model. Start connecting (and showcasing your wares) on social media Enlist Auxiliary Support Doing everything on your own might be the name of the game in entrepreneurship, but the right support is essential for weathering the pandemic storm. Delegate admin tasks to a part-time virtual assistant to move your focus elsewhere. Determine whether your money situation requires the support of a financial consultant. Add online business tools to keep you (and any staff) organized. Get Creative with Funding Finances are a significant issue for many businesses and families during the pandemic. While getting your budget in order can help, you may also need alternative funding sources for the short-term. Explore debt relief assistance for business owners. Check whether your local chamber of commerce has grants or other funding available. Investigate other financial assistance programs for a range of organizational expenses. Whether you’re prepping a plan for reopening or are undergoing a prolonged business closure, small business ownership is a challenge. The pandemic may be sticking around for the long haul, but business owners do have options. Use these resources to regain your footing and prep for your company’s future. If you’re in the market for commercial property for a new or renovated venture, visit Ski Town Commercial Real Estate . Photo via Unsplash
